HTC this morning let loose another 15 seconds of its "Here's to Change" advertising campaign, with the first clear look at the worst-kept secret of the summer — yes, that's Robert Downey Jr. holding a cat. "Hold This Cat," actually — because HTC can now mean whatever you want it to.
We'll have to see how HTC crafts its message around a lot of moving parts — Sense, BlinkFeed, Zoes and Video Highlights — with a rebranding that, while cute, by definition leaves itself open to all kinds of interpretation.
More lands on Aug. 15. For now, we've got a new 15 seconds of RDJ and HTC after the break.
Source : feedproxy[dot]google[dot]com
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